10 minActionable Guide to B2B Content Marketing for StartupsContent marketing is a pivotal strategy for B2B companies to forge meaningful connections with their target audience, establish authority...
5 min11 Qualities to look for when hiring freelance writersCreating regular content such as a blog is a valuable practice that can help companies connect with the audience. Content marketing is a...
3 min5 Characteristics of a Great Content to Grow Your Online PresenceWhen your copy speaks to everyone, it actually speaks to no one. This is a variation of Seth Godin's quote, "When you speak to everyone,...
5 min3 Reasons Why You Should Never Buy an Email List and What You Can Do InsteadI started writing weekly newsletters for one of my more recent clients when the year started. A few weeks after, their email marketing...
3 minShould you hire an in-house writer or a freelance writer?Regularly producing quality and valuable content is one of the best practices in building trust with your audience. And creating...